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dubai duty free
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Dubai Duty Free
Dubai Duty Free opened for business on December 20th 1983. It has proved a very successful venture. Over the past two decades , DDF has grown to become one of the top three airport retailers in the world. Its turnover has risen from US$20 million (1984) to US$590 million (2005). Consistent high sales during its 22 years of exceptional growth have helped it to become firmly established as one of the world’s travel retail giants.
Dubai Duty Free is currently ranked number 12 in the world among airport duty free’s in terms of revenue.It has provided employment to over 1600 people. It was founded on the golden principal of offering a wide range of quality merchandise and a high level of service in a shopper-friendly environment to the international travelers. This concept worked successfully till today.
Dubai Duty Free has a wide range of products. It is offering over 35,000 product lines. The sale output is tremendous. Dubai Duty Free has posted consistent year on year growth since 1984, with a phenomenal increase of 850% in sales.It recorded over 13 million sales transactions in 2005, which is an average of 35,600 transactions per day.Gold and jewellery held the number one position as the highest selling items. Their sales was accounted for around 16% of total sales.
Dubai Duty Free has earned a worldwide reputation for excellence for its products and services. Since 1985, its second year of operation, Dubai Duty Free’s products and services have earned it more than 67 international accolades and awards. It is also very much popular travellers that span the globe. This year Dubai Duty Free has garnered further two awards for an already crowded trophy cabinet - it has won for the sixth consecutive time the "World’s Best Airport Duty Free Shopping Award", awarded by Business Traveller Germany, and the Travel Intelligence award for "Best Duty Free in the Middle East". These are amaziing achievements.
The range and quality of goods available at Dubai Duty Free is second to none. It is perfect for gifts and must-have items whether you are leaving or arriving in Dubai.
The spacious shop floor layout is customer friendly, while the operation’s reputation for excellent service and value-for-money ensures that Dubai Duty Free is one of the best-known duty free operations in the world. The dutyfree shop floor has splendid design, wonder visual effects and myriad product ranges in every category. It is designed at the centre of the Rashid Terminal.
Every single passenger travelling out of the new concourse enjoys this luxury of style and shopping. It is indeed a feast for the senses in every sense of the word. The new Dubai Duty Free shopfloor offers an incomparable level of service and facilities. At the centre of the shopfloor is a spectacular 18 metre high stainless steel "millennium tree" incorporating hundreds of laser lights on its gleaming branches that produce an infinite variety of mesmerising visual effects and patterns.
The customer convenience is taken great care of. Dubai Duty Free has created duplicate outlets for some of the organization’s top selling products. Cigarettes, liquor and fine foods are the top selling items. These are displayed at both ends of the shopfloor. Dedicated areas within the shop floor area include a comprehensive section showcasing the latest and widest range of electronic, computer, audio-visual, photographic and sound products.
The world famous Dubai Duty Free promotions continue in the new shopping complex. The customers love these promotional opportunities. Surely, it adds their excitement to the pleasurable shopping experience on offer. The Finest Surprise promotion is the most favourite promotion. It successfully attracts worldwide attention and interest. It offers ticketholders the chance of winning a luxury motor car and the spectacular Millennium Millionaire draw which has as its prize $1 million. The cost of a ticket is $278.00 and is limited to 5,000 for each draw.
With this broad range of products, services and facilities, Dubai Duty Free offers sheer shopping pleasure in the most elegant environment.
As it approaches its 23rd birthday, Dubai Duty Free looks forward to breaking more records in the future. Construction is already well underway on the new Concourse at Dubai International Airport. Already an attraction unto itself for its unusual architecture, the Concourse will also be the new home of the legendary Dubai Duty Free shopping complex. Well-known as an international shoppers heaven, the new shopping arcade will be four times larger than its current home in Terminal 1, offering some 9,000 square meters of retail space.
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